The story

This month Art of Life goes East.

The Great Wall of China provides the dramatic backdrop for Fendi's Spring/Summer 2008 collection and the scene for this month's Art of Life.

This multi-million dollar event is a glittering example of how seriously luxury groups like Fendi owner LVMH are taking Chinese consumers and their growing spending power. Fendi reportedly received "unwavering" support from the People's Republic. We talk with Bernard Arnault, Chairman and CEO of luxury goods group Louis Vuitton Moet Hennessey (LVMH), to talk about the future of luxury goods brands in China Read full article »