The story

South Korean Chang Won-kim was always a writer and a tech-head, so he quite naturally entered the blogosphere in 2005. His English-language, technology-themed, Seoul-based blog Web 2.0 Asia was inspired by both the need and the personal ambition to convey the evolving state of South Korea's all-too-domestic online industry to the rest of the world.

Since March 2006, Chang has been actively observing, participating in and blogging about the latest technological developments, failures and hopes in South Korea and beyond, from Cyworld and Dialpad to Seoul's ubiquitous "early adopters" of DMB (Digital Media Broadcast) and PMP (Portable Media Player) gadgets.

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