The story

Having completed his Olympics gold rush, U.S. swimmer Michael Phelps is now poised to make another haul -- this time of the endorsement variety.

Phelps already is collecting about $5 million a year in endorsement checks from companies like Visa -- payments that came after he won six gold medals during the 2004 Olympic Games in Athens, Greece.

His performance in Beijing, where he won a record eight gold medals, puts him in line to earn much more. Read full article »

All About Michael PhelpsSummer Olympics