Behind a locked glass door on the 17th floor of Copenhagen's Bella Sky Hotel, is the Bella Donna floor -- Europe's first women-only hotel floor.
Designed for women —
Bella Sky surveyed women to find out what they would like from a hotel. Answers ranged from powerful hairdryers to healthy options on the room service menu. They created rooms like this to try to better serve their needs.
A safe space —
Bella Sky's rooms are decorated with soft shades of pink and burgundy. Women travelers say their priority is to feel safe, comfortable, empowered, and valued.
Little luxuries —
A nice bathroom is a key requirement for women travelers -- Bella Sky's is stocked with exclusive products including day and night moisturizers.
A growing market? —
Bella Sky isn't the only hotel to have twigged that female business travelers are a lucrative new market: Hotels in London, Vancouver, Singapore and New York are starting to cater to women.