'Monsters' Real and Barca overshadowing Spanish football
November 16, 2012 -- Updated 1113 GMT (1913 HKT)
Barcelona's Lionel Messi (left) and Real Madrid's Cristiano Ronaldo (right) -- widely considered the two best players in the world -- shake hands before the 'El Classico' derby between Spain's two biggest clubs. But is the huge wealth of Barca and Real damaging the rest of Spanish football?
Revenue dwarfs rivals
Talent at a price
Will Falcao stay at Atletico?
Oviedo fans show support
- Spanish football clubs struggle to find sponsorship and marketing deals in economic crisis
- Teams suffering as a result of poor financial regulation, according to financial expert Gay de Liebana
- Real Oviedo has turned to fans for financial help
- Gay de Liebana warns next few months for Spanish clubs "will be tragic for some clubs"
(CNN) -- Spain's football duopoly of Real Madrid and Barcelona has become so dominant that sponsors have lost interest in backing other Spanish clubs.
"Having two monsters like Real Madrid and FC Barcelona, the world's leading concert in football, overshadows the other clubs," financial expert Jose Maria Gay de Liebana told CNN.
"Sports sponsorship companies are more inclined to be the third or fourth sponsor of these two great clubs, Barcelona and Madrid, rather than be the first sponsor of a club without universal screening," he added.
A different side of Cristiano Ronaldo
A day in the life of Cristiano Ronaldo
Gay de Liebana told CNN that the apparent advantage of having global brands in the top tier of Spanish football -- known as La Liga -- is in fact a serious detriment to many clubs.
According to Forbes Magazine's 2012 rankings, Real Madrid is the richest club in the world by revenue -- $695 million -- and second only to Manchester United in market value.
Meanwhile, Barcelona -- widely recognized as the best football team in the world with a pedigree of stars such as Lionel Messi and Andres Iniesta -- is the second richest club in the world by revenue.
Gay de Liebana says the presence of these two football behemoths combined with billions of euros of debt - estimated at $4.5 billion for Primera Division teams -- and liabilities has meant Spanish football clubs can no longer cope with this burden.
Traditionally local governments in Spain have had a role to play in the financial management of football clubs. In the past, teams such as Valencia and Madrid, as sporting institutions, have received subsidies from local authorities, according to Spanish football expert Sid Lowe.
But in the current economic climate, state investment in football clubs is not a high priority for many politicians as the central government in Madrid grapples with a spiralling national debt and chronic unemployment of over 25%.
Spain -- the eurozone's fourth largest economy -- is likely to be the next bailout casualty of the debt crisis in the 17-nation currency union.
The government in Madrid has already requested a rescue package for its ailing banks, which require almost 60 billion euros ($76.4 million) in support following an audit in September.
Real Oviedo's plea
Further down the feeding chain of Spanish football the financial situation is even more dire -- so much so that one Spanish club in the third division -- Real Oviedo -- has turned to football fans for help.
Earlier this month the Asturias-based team launched a campaign, whereby fans could effectively buy shares at approximately 11 euros [$13] each in exchange for a token stake in the club.
Word of Real Oviedo's plight went viral on Twitter and football fans across the globe responded by purchasing shares and raising more than one million euros ($1.2 million) in nine days.
Gay de Liebana argued that the current state of Spanish football clubs is the result of poor financial regulation and supervision.
When asked whether other teams might also stand on the precipice of extinction, he said: "I absolutely know it will happen... The next few months -- and I hope I am wrong -- will be tragic for some clubs."
Part of complete coverage on
Be part of CNN's coverage of European Champions League matches and join the social debate.
December 6, 2013 -- Updated 1134 GMT (1934 HKT)
The dreams of 32 footballing nations can begin at Friday's 2014 World Cup draw. It will be more complicated than most -- so click here for the lowdown.
CNN's Alex Thomas takes a brave punt on the 2014 champion ahead of Friday's World Cup draw.
December 5, 2013 -- Updated 1835 GMT (0235 HKT)
Pele has backed Brazil to deliver a "fantastic" World Cup amid growing fears the country will not be ready in time to host football's showpiece event.
December 4, 2013 -- Updated 1500 GMT (2300 HKT)
Adidas unveils official match ball, the Brazuca, and CEO Herbert Hainer discusses the tech behind it.
November 29, 2013 -- Updated 2209 GMT (0609 HKT)
Zahir Belounis contemplated suicide as he was stuck in Qatar for two years. But the footballer says it still deserves to host the 2022 World Cup.
November 29, 2013 -- Updated 1708 GMT (0108 HKT)
As he celebrates his 40th birthday, just what is the secret to Ryan Giggs' longevity?
Two Belgian "brain coaches" are helping transform AC Milan from big-spender to developer of young talent, says CNN's John Sinnott.
October 22, 2013 -- Updated 1457 GMT (2257 HKT)
Shootings, attempted assassinations and intimidation - welcome to Libyan football in 2013.
October 18, 2013 -- Updated 1129 GMT (1929 HKT)
Zahir Belounis' limbo existence is almost at an end. After a two-year nightmare, he has been told he will finally receive his Qatari exit visa.
October 10, 2013 -- Updated 1101 GMT (1901 HKT)
France's multicultural stars shone brightest at the World Cup 15 years ago -- now could it be Belgium's turn to do the same in Brazil next year?
Adnan Januzaj and Diego Costa have highlighted a major dilemma for international football, says CNN's John Sinnott.
CNN's Alex Thomas reports from FIFA HQ after the ruling body delayed its decision on the Qatar 2022 World Cup.
FIFA's credibility rides on finding a solution to the Qatar World Cup controversy, says CNN's Ben Wyatt.
October 2, 2013 -- Updated 1534 GMT (2334 HKT)
Zlatan Ibrahimovic may have cost Paris Saint-Germain $30 million, but you can get your own chunk of the Swedish striker for just $41.
Today's five most popular stories