Skip to main content

What's the GOP message if the economy booms?

By David Frum, CNN Contributor
November 26, 2012 -- Updated 1654 GMT (0054 HKT)
A trader works at the New York Stock Exchange, which has seen rising prices due to optimism about the prospects of a
A trader works at the New York Stock Exchange, which has seen rising prices due to optimism about the prospects of a "fiscal cliff" deal.
STORY HIGHLIGHTS
  • David Frum says signs pointing to the economy gaining steam in next two years
  • He says household debt is down, consumer confidence is up, jobs are returning
  • Republican message in 2010, 2012 was that Obama's plan wasn't working, he says
  • Frum: GOP needs a new message if the Obama economy produces real gains

Editor's note: David Frum, a CNN contributor, is a contributing editor at Newsweek and The Daily Beast. He is the author of eight books, including a new novel "Patriots" and his post-election e-book, "Why Romney Lost." Frum was a special assistant to President George W. Bush from 2001 to 2002.

(CNN) -- Here's the next thing the Republican party needs to rethink. What does it say if and when the United States returns to prosperity?

For five years, U.S. politics have been shaped by economic hardship. In 2008 and 2010, voters rejected the party in power, booting Republicans out of the White House, and then sweeping Democrats out of Congress.

Mitt Romney campaigned in 2012 on the slogan, "Obama isn't working." President Obama responded by attacking Romney as out of touch, assuming (probably correctly) that he could not win by running on his record.

David Frum
David Frum

But the indicators are suggesting that by 2013 and 2014, the Obama record will begin to look a lot better, assuming, that is, that the two parties in Washington don't recklessly push the country off the fiscal cliff at the end of the year.

Opinion: How Republicans can bounce back

The nation's economy added 171,000 jobs in October 2012, for a total of almost 700,000 in the four months before Election Day. More than half the jobs lost in the crash of 2008-2009 have now been recovered, even as public-sector employment has shrunk by a net 500,000.

Become a fan of CNNOpinion
Stay up to date on the latest opinion, analysis and conversations through social media. Join us at Facebook/CNNOpinion and follow us @CNNOpinion on Twitter. We welcome your ideas and comments.



The economy is recovering because consumers are less burdened by debt. They are paying down their credit cards, building home equity and strengthening their personal balance sheets.

As household debt burdens become lighter, consumers express more confidence. They are allowing themselves to spend a little more. They are even buying new homes again. Housing starts in October 2012 rose to a level 41.9% over a year before.

Brighter days ahead for U.S. economy?
Obama: Fiscal cliff a 'solvable' problem
Warren Buffett talks fiscal cliff

Accelerating economic activity is rapidly reducing the budget deficit. The deficit has contracted since 2009 at the fastest rate since the end of World War II, faster even than during the late 1990s boom.

Wages remain flat, and will likely stay flat until unemployment contracts more, but Americans can begin to see better times ahead for the first time in a long time.

News: GOP resistance to anti-tax pledge grows

As they do glimpse that better future, two things will happen in politics:

1) President Obama will begin to claim more credit. In 2012, the word "stimulus" went unmentioned by Democrats. It was Republicans who tried to make political use of the $800 billion spent on job creation in 2009-2011. In 2013-2014, however, the shoe may suddenly rematerialize on the other foot.

2) Republicans will discover that their old "Obama isn't working" theme has become obsolete. By 2014, again assuming that Congress does not leap off the fiscal cliff, it will likely look as if Obama is working. What then? If negative messaging failed in 2012, it will fail bigger in 2014.

For too long, the Republicans have predicted apocalypse, debt crisis, the loss of freedom, the overthrow of the constitution. As the economy improves, that doom-saying will seem even more out of touch than ever.

Republican political chances will depend on the Republican ability to devise a positive program to address the country's fiscal problems in ways that improve people's lives. It's a new day, guys, and it demands a new game.

Follow @CNNOpinion on Twitter

Join us at Facebook/CNNOpinion

The opinions expressed in this commentary are solely those of David Frum.

ADVERTISEMENT
Part of complete coverage on
May 18, 2013 -- Updated 1801 GMT (0201 HKT)
Donna Brazile says our democracy is endangered, not by the Russians, North Korea, Iran or even terrorists. To quote Pogo: "We have met the enemy and he is us."
May 18, 2013 -- Updated 1759 GMT (0159 HKT)
Photographer Arne Svenson defends his show "Neighbors," portraits of the occupants of a building near him taken through their windows.
May 18, 2013 -- Updated 0852 GMT (1652 HKT)
JR's "Inside Out" project pushes the boundary of creating more human interactions.
May 18, 2013 -- Updated 0057 GMT (0857 HKT)
With guest Rep. Keith Ellison, John Avlon, Margaret Hoover and Dean Obeidallah discuss the president's scandal trifecta, hope for immigration and what Jolie's revelation means for women.
May 17, 2013 -- Updated 1922 GMT (0322 HKT)
Roger Colinvaux says the IRS scandal is fundamentally about disclosure of donors, not tax-exempt status.
May 17, 2013 -- Updated 2057 GMT (0457 HKT)
Theater critic Kevin Williamson was kicked out of a play when he took the phone away from an audience member and threw it. He says it was worth it.
May 17, 2013 -- Updated 1556 GMT (2356 HKT)
Mike Downey says Los Angeles has well-funded but clueless sports teams.
May 17, 2013 -- Updated 1552 GMT (2352 HKT)
Grace Liu says It's time for some tiger cubs to approvingly roar for our strict and demanding parents
May 17, 2013 -- Updated 1157 GMT (1957 HKT)
Sens. Al Franken and Roger Wicker say we need a strong SEC to make sure credit ratings fraud doesn't bring down the economy again.
May 17, 2013 -- Updated 1149 GMT (1949 HKT)
Alex Castellanos says Chris Matthews is wrong; the Washington controversies result from a government that is too big to control
May 18, 2013 -- Updated 1425 GMT (2225 HKT)
U.S. actor Angelina Jolie (L) holds daughter Zahara as husband and actor Brad Pitt (C) carries son Maddox during a stroll on the seafront promenade at the historic Gateway of India outside their hotel in Mumbai on November 12, 2006.
Gil Welch says women must not panic over Angelina Jolie's mastectomies: 99% of women don't carry the BRCA1 gene.
May 16, 2013 -- Updated 1425 GMT (2225 HKT)
LZ Granderson says instead of reducing the blood alcohol content threshold, how about enforcing existing laws better?
May 16, 2013 -- Updated 1514 GMT (2314 HKT)
Maia Goodell says the military should use civil legal remedies on sexual assault cases.
May 16, 2013 -- Updated 1050 GMT (1850 HKT)
Donna Brazile says the lack of transparency and due process at GOP-led hearings shows their true intent: to damage Clinton's presidential prospects and Obama's credibility.
May 17, 2013 -- Updated 1109 GMT (1909 HKT)
Laura Wexler says Angelina Jolie's openness about her mastectomy fits into a pattern of celebrities who have shared secrets and helped others
May 16, 2013 -- Updated 1737 GMT (0137 HKT)
Simon Tisdall says a gruesome video might further damage the already challenged reputation and credibility of the Syrian opposition.
May 16, 2013 -- Updated 1616 GMT (0016 HKT)
Rand Paul says firing the acting head of the agency isn't enough of a remedy to the abuses that endangered individual rights
May 15, 2013 -- Updated 2026 GMT (0426 HKT)
Michael Harley says to give Tesla Model S the "best" trophy is presumptuous - it is pioneering but not flawless
ADVERTISEMENT