Skip to main content

After Newtown, the NRA goes silent

  • Three days after fatal school shooting in Connecticut, the NRA remains silent online
  • National Rifle Association hasn't tweeted since Friday's killings
  • The NRA's Facebook page has been deactivated
  • Social media expert: NRA's silence is a missed opportunity to have a dialogue on guns

(CNN) -- UPDATE Tuesday 4:30 pm ET: The NRA broke its recent silence Tuesday afternoon with a statement saying the group was "shocked, saddened and heartbroken" by the Newtown shootings and is prepared "to help make sure this never happens again." The gun lobby has scheduled a news conference for Friday.

Despite an escalating nationwide debate on gun control in the wake of Friday's mass shooting at a Connecticut elementary school, the National Rifle Association has remained conspicuously silent.

As of Monday evening the largest and most powerful gun-rights lobbying group in the U.S. had not posted anything to its website since Friday morning, when a gunman entered Sandy Hook Elementary School in Newton and killed 26 people, 20 of them children.

The NRA's Facebook page has been deactivated, and visitors are redirected to a bare-bones page where comments are disabled (although "Likes" are still allowed). As of Tuesday morning Its Twitter account, which typically posts several times a day, had been quiet for four days.

In a statement provided to CNN Friday about the shootings, NRA spokesman Andrew Arulanandam said only, "Until the facts are thoroughly known, NRA will not have any comment."

Debating gun laws in America
Gun enthusiasts respond to shooting
U.S. senator rethinking gun laws
School allows teachers to carry guns

This social-media blackout after a mass shooting is not unprecedented for the NRA. The gun lobby didn't tweet for 10 days last July following the fatal shooting of 12 people in an Aurora, Colorado, movie theater. However, an ill-timed tweet by "American Rifleman," the official NRA journal, hours afterward said, "Good morning, shooters. Happy Friday! Weekend plans?" The NRA later said the tweeter was unaware of the tragedy.

This time around, the NRA's silence comes amid widespread criticism of the group on social media and calls by some politicians for tougher gun-control laws. Two new polls conducted after Friday's shooting suggest Americans are becoming more supportive of gun-control measures.

Bloomberg expands on his call for gun control action

So is the NRA's self-imposed silence a good idea?

No, said Allyson Kapin, co-founder of Rad Campaign, a digital-strategy firm that works with nonprofits and political campaigns on social media policy.

"There is no social media handbook I know that says, 'Don't respond in a crisis, bury your head in the sand,' " she said.

"You need to be prepared to respond even if you aren't prepared to make a statement. There are still people out there on the fence about the NRA, and this was an opportunity to engage and start a conversation. They didn't even have to take a political stance, but they could have at least taken a human one and reacted. Instead they said nothing."

Lawmakers seem prepared to tackle gun control

The NRA did not return messages seeking comment on Monday. A representative for Facebook told CNN they were not able to speak for the NRA and do not comment on organization's actions on their own pages.

The gun-rights lobby is typically aggressive in defending Second Amendment freedoms.

Less than 24 hours after NBC's Bob Costas advocated for stricter gun-control laws during a broadcast of a football game December 2, the NRA took to Twitter, citing a Daily Caller Column to say Costas "offended millions of law-abiding gun-owning football fans w his gun-ban rant & owes us an apology."

That same day, the head of the NRA told CNN he expects an "unprecedented" attack on Second Amendment rights in the new Congress.

"I think it is going to come hard, I think it is going to come fast, and I think it is going to come soon," Wayne LaPierre, NRA's executive vice president and chief executive officer, said in an interview.

"We are going to stand and fight," he said. "We are prepared to do what we have always done. Our strength isn't the (NRA) building, it is not money. ... Our strength is the individual people all over the country who value their ability to own a gun."

Will Newtown change America's attitude toward guns?

CNN's Brandon Griggs contributed to this story.

Part of complete coverage on
December 12, 2014 -- Updated 2030 GMT (0430 HKT)
Though Congress hasn't passed any gun reform laws in the two years since the Sandy Hook massacre, there's one senator who's made it his mission to push for changes.
November 23, 2014 -- Updated 1914 GMT (0314 HKT)
Adam Lanza was an isolated young man with deteriorating mental health and a fascination for mass violence, according to a report released by a Connecticut state agency.
December 14, 2013 -- Updated 1558 GMT (2358 HKT)
Horror struck Newtown, Connecticut, in such a disturbing way that the nation still struggles with its impact a year later.
June 8, 2013 -- Updated 1120 GMT (1920 HKT)
Fifty miles from Newtown, workers hate that their products fall into the wrong hand. But the Second Amendment is sacred here.
Rabbi Shaul Praver says people in Newtown have grown weary of syrupy condolences.
June 8, 2013 -- Updated 1118 GMT (1918 HKT)
Congress may have defeated tighter gun laws, but states have been passing bills of their own in the wake of Newtown
Details continue to emerge about what precisely happened at Sandy Hook Elementary School. Here is a timeline of events that compiles the latest reporting.
An interactive tribute to the victims of the Sandy Hook Elementary School shooting.
May 25, 2013 -- Updated 0512 GMT (1312 HKT)
The public school district will receive $1.3 million to help the community recover from the , U.S. Department of Education Secretary Arne Duncan announced.
March 29, 2013 -- Updated 1353 GMT (2153 HKT)
Police released new documents related to the shootings last year at Sandy Hook Elementary School in Connecticut, but a motive for the attack by the troubled young man remained elusive.
January 15, 2013 -- Updated 1626 GMT (0026 HKT)
His parents remember Dylan Hockley as such a happy child.
December 19, 2012 -- Updated 1517 GMT (2317 HKT)
Amid the chaos that first-responder Ray Corbo witnessed on Friday, there is one image that he will never forget.
December 20, 2012 -- Updated 1502 GMT (2302 HKT)
In many ways, Josh Stepakoff's childhood came to an abrupt halt at 10:49 a.m. on August 10, 1999.
December 20, 2012 -- Updated 1440 GMT (2240 HKT)
When Lauren Rousseau's boyfriend wakes up, he can smell her perfume.
December 18, 2012 -- Updated 1530 GMT (2330 HKT)
Placing yourself in the path of flying bullets to protect innocents. It's a job description fitting for a soldier or police officer, but not for a school teacher.