Skip to main content
Part of complete coverage from

Rednecks' turn to shine?

By Dean Obeidallah, Special to CNN
March 9, 2013 -- Updated 1656 GMT (0056 HKT)
A scene from
A scene from "Duck Dynasty."
STORY HIGHLIGHTS
  • Dean Obeidallah: Shows about rednecks are making Hollywood a lot of money
  • Obeidallah: For years, Hollywood has demonized rednecks in movies, TV shows
  • He says now the networks like shows such as "Duck Dynasty," which gets high ratings
  • Obeidallah: In time, redneck shows will pass and Hollywood will focus on other groups

Editor's note: Dean Obeidallah, a former attorney, is a political comedian and frequent commentator on various TV networks including CNN. He is the editor of the politics blog The Dean's Report and co-director of the upcoming documentary, "The Muslims Are Coming!" Follow him on Twitter: @deanofcomedy.

(CNN) -- Move over Kim Kardashian, your crown as queen of reality TV has been stolen by rednecks. And not just one redneck, but many of them. Hollywood can't get enough redneck culture. Why? Because shows about rednecks are making Hollywood a lot of money.

The most popular reality shows on cable no longer star "beautiful people" like the Kardashians or "The Real Housewives." Nope. Now that title is held by the likes of the men from A&E's "Duck Dynasty," who make duck calls for hunters and look like a ZZ Top cover band.

Also sharing that crown is 7-year-old Alana Thompson, better known as "Honey Boo Boo." She has coined expressions like, "You'd better Redneckognize." Her show even featured a visit to the "Redneck Games," which her mother described as, "a lot like the Olympics but with a lot of missing teeth and butt cracks showing."

Dean Obeidallah
Dean Obeidallah

Then there's History Channel's smash hit, "Swamp People," which features alligator hunters in the Louisiana bayou. Also, don't forget National Geographic's "Rocket City Rednecks" and MTV's new show, "Buckwild," which stars West Virginian teens and has been dubbed the "Jersey Shore of Appalachia."

A quick look at the ratings for these programs makes it clear why the networks are red hot for rednecks. The third season of "Duck Dynasty" premiered on February 27 and the episode set the record for the highest rated show in the history of A&E. Amazingly, the premiere actually beat "American Idol" and "Modern Family" that night in the coveted 18- to 49-year-old demographic. Add to that, just last week, "Duck Dynasty" held four of the top 20 spots on all of cable, while "Swamp People" came in as the 14th highest rated cable show.

Become a fan of CNNOpinion
Stay up to date on the latest opinion, analysis and conversations through social media. Join us at Facebook/CNNOpinion and follow us @CNNOpinion on Twitter. We welcome your ideas and comments.



Comedian Jeff Foxworthy once joked: "You may be a redneck if your lifetime goal is to own a fireworks stand." But now that line might more accurately be revised to, "You may be a redneck if your goal is to have a hit reality TV show."

What makes Hollywood's current love affair with redneck culture so intriguing is that it has demonized these folks for years. Hollywood has portrayed rednecks almost exclusively via a parade of inbreeds, morons and bigots. The film "Deliverance" is the most famous over-the-top example of this trend. There are also lighter redneck caricatures such as those in "The Dukes of Hazzard" and "The Beverly Hillbillies." The list goes on.

When Hollywood hasn't been demonizing rednecks, it has simply been dismissing them as being part of the "flyover" people who live between New York and Los Angeles.

Some people in the South are understandably not happy with these new reality shows because they may be propagating negative stereotypes. In December, Democratic Sen. Joe Manchin of West Virginia called on MTV to cancel "Buckwild" for fear it would present "shameful behavior" and advance negative stereotypes about people from his state.

Object all you want, but the TV executives truly don't care. How can I say this? I'm from New Jersey, where we were subjected to an onslaught of similar reality shows. "Jersey Shore," "Jersey Couture" and "Jerseylicious" are our equivalent of the horsemen of the apocalypse.

"Jersey Shore" didn't end because New Jersey residents complained about the negative depiction, especially of Italian-Americans. (I'm half Italian so I was keenly aware of this issue.) No, the shows ended when America got bored with seeing people covered in self-tanner get drunk and hook up in a hot tub or punch each other in a Seaside Beach bar.

With the redneck shows, there is a silver lining that was absent with "Jersey Shore." Most of us have never seen rednecks be themselves. We have only seen Hollywood's interpretation. So while I'm sure there are things that "Honey Boo Boo" says or does that make some cringe, there are also real moments with her and her family that are endearing.

In the "Swamp People" episodes I've watched, the hunters are portrayed as resourceful people trying to outwit their hunting opponents. With "Duck Dynasty," I'll be honest, I truly have no idea what the fascination is, but I'm sure many from other parts of the country asked the same thing about "Jersey Shore."

In time, redneck reality shows will pass. A new group of Americans will become the focus of Hollywood's reality show factory. I'm not sure who that will be but I'm confident that before the reality show craze ends, every profession, race and culture in the United States will get their 15 minutes of fame.

But as long as redneck shows get ratings, Hollywood will keep pumping them out. To them, it's not about the "red" of the people's neck, it's only about the green.

Follow us on Twitter @CNNOpinion.

Join us on Facebook/CNNOpinion.

The opinions expressed in this commentary are solely those of Dean Obeidallah.

ADVERTISEMENT
Part of complete coverage on
May 20, 2013 -- Updated 1536 GMT (2336 HKT)
Julian Zelizer says that Obama, like many before him, chose to work within the system to get things done rather than lead transformative change.
May 20, 2013 -- Updated 1522 GMT (2322 HKT)
Meg Urry says loss of the failing, planet-finding Kepler satellite would be huge for NASA--but one way or another, it's a matter of time before we find signs of life on other worlds
May 20, 2013 -- Updated 1132 GMT (1932 HKT)
Elizabeth Dunn and Michael Norton write that people pass up opportunities to spend their money to avoid disagreeable tasks
May 18, 2013 -- Updated 2022 GMT (0422 HKT)
Paul Butler says when President Obama delivers the commencement address at Morehouse, he has explaining to do.
May 19, 2013 -- Updated 1345 GMT (2145 HKT)
Bob Greene on how 18th century Americans tried to make sense of the day with no sun
May 18, 2013 -- Updated 0057 GMT (0857 HKT)
With guest Rep. Keith Ellison, John Avlon, Margaret Hoover and Dean Obeidallah discuss the president's scandal trifecta, hope for immigration and what Jolie's revelation means for women.
May 17, 2013 -- Updated 1709 GMT (0109 HKT)
The press has turned on President Obama with a vengeance, writes Howard Kurtz
May 18, 2013 -- Updated 1801 GMT (0201 HKT)
Donna Brazile says our democracy is endangered, not by the Russians, North Korea, Iran or even terrorists. To quote Pogo: "We have met the enemy and he is us."
May 18, 2013 -- Updated 1759 GMT (0159 HKT)
Photographer Arne Svenson defends his show "Neighbors," portraits of the occupants of a building near him taken through their windows.
May 20, 2013 -- Updated 1337 GMT (2137 HKT)
Theater critic Kevin Williamson was kicked out of a play when he took the phone away from an audience member and threw it. He says it was worth it.
May 18, 2013 -- Updated 1425 GMT (2225 HKT)
U.S. actor Angelina Jolie (L) holds daughter Zahara as husband and actor Brad Pitt (C) carries son Maddox during a stroll on the seafront promenade at the historic Gateway of India outside their hotel in Mumbai on November 12, 2006.
Gil Welch says women must not panic over Angelina Jolie's mastectomies: 99% of women don't carry the BRCA1 gene.
May 18, 2013 -- Updated 0852 GMT (1652 HKT)
JR's "Inside Out" project brings public spaces alive with giant representations of people
May 17, 2013 -- Updated 1922 GMT (0322 HKT)
Roger Colinvaux says the IRS scandal is fundamentally about disclosure of donors, not tax-exempt status.
May 17, 2013 -- Updated 1149 GMT (1949 HKT)
Alex Castellanos says Chris Matthews is wrong; the Washington controversies result from a government that is too big to control
May 20, 2013 -- Updated 1332 GMT (2132 HKT)
Mike Downey says Los Angeles has well-funded but clueless sports teams.
May 17, 2013 -- Updated 1552 GMT (2352 HKT)
Grace Liu says It's time for some tiger cubs to approvingly roar for our strict and demanding parents
May 17, 2013 -- Updated 1157 GMT (1957 HKT)
Sens. Al Franken and Roger Wicker say we need a strong SEC to make sure credit ratings fraud doesn't bring down the economy again.
May 16, 2013 -- Updated 1425 GMT (2225 HKT)
LZ Granderson says instead of reducing the blood alcohol content threshold, how about enforcing existing laws better?
May 16, 2013 -- Updated 1514 GMT (2314 HKT)
Maia Goodell says the military should use civil legal remedies on sexual assault cases.
ADVERTISEMENT