'The Other Hundred' - World's untold photo stories
October 14, 2013 -- Updated 0611 GMT (1411 HKT)
Suhrob exercises one of the horses in preparation for Buzkashi -- a Central Asian sport where up to a hundred or more riders fight to seize a headless goat carcass then carry it to a goal. As is common in the buzkashi world, rather than riding their own horses, Suhrob and his brothers ride animals owned by a wealthy individual.
- The Other Hundred, a project featuring 100 photo stories, launched its first exhibition
- The project takes aim at media rankings such as the Forbes Billionaire List
- CEO: "We're trying to provoke people to define for themselves what it means to have a rich and fulfilled life"
- The exhibition will move next to Mumbai, New York, Beijing and Berlin in 2014
Hong Kong (CNN) -- The Other Hundred, a photo-book project featuring 100 photo stories of people across 91 countries, launched its first exhibition in Hong Kong on Thursday.
The project takes aim at media rankings such as the Forbes Billionaire List and is instead dedicated to people whose lives deserve recognition but who would never make the cut, said Chandran Nair, creator of the project and CEO of the Global Institute For Tomorrow (GIFT), an independent pan-Asian think tank based in Hong Kong.
"The goal of The Other Hundred is both to inform and to provoke thought. The implication of many of the rich lists and articles put out by the media is that being rich is the only way to succeed or live a life of meaning. The reality is that the majority of the people are not rich and we wanted to tell their side of the story," Nair said.
"It's ridiculous there are such lists like the world's 100 most beautiful people when they really look nothing like me or you," Nair added.
Photos highlight unspoken majority
Forbes releases world's richest list
Forbes reveals 100 most powerful women
GIFT received 12,000 submissions from 1,500 photographers in 156 countries. Nair, together with five other judges selected 100 for the accompanying photo book, published in July. The book includes short essays by acclaimed writers, such as author Pankaj Mishra, renowned Chinese poet Bei Dao and award winning journalist Amy Goodman.
While the project aimed to shed light on the unspoken majority, Nair said that it does not attempt to celebrate poverty or criticize wealth.
"We're trying to provoke people to define for themselves what it means to have a rich and fulfilled life. We're not trying to criticize those who seek material wealth, but the reality is that not everyone aspires to be rich, and not everybody can," Nair said. "You can tell the world is crying out for a more nuanced look at the human condition."
One of the winning photographers, Theodore Kaye, said that he appreciated how the project also challenged the commercialization of the editorial market for professional photographers like himself.
"There's a lot of pressure to deliver what the media wants and everybody at some point is going to bow down to it," Kaye said. "The project shows how life as it is for normal people and things as they truly are."
What was most important, said Nair, was photographers' connection to the photo narratives.
"We didn't want to pick the photographer who parachuted into Afghanistan and got the photo of the exotic young girl in the shadows. We want a name to put to the faces and a story to tell," Nair said.
The exhibition will move next to Mumbai, New York, Beijing and Berlin in 2014. GIFT plans to follow the project with "The Other Hundred Entrepreneurs" in 2015.
Today's five most popular stories
Part of complete coverage on
December 24, 2014 -- Updated 0254 GMT (1054 HKT)
A decade on from devastating 2004 Indian Ocean tsunami, the Red Cross' Matthias Schmale says that the lessons learned have made us safer.
December 24, 2014 -- Updated 0024 GMT (0824 HKT)
As soon as word broke that "The Interview" will hit some theaters, celebrations erupted across social media -- including from the stars of the film.
December 23, 2014 -- Updated 1844 GMT (0244 HKT)
Did a rogue hacker -- or the U.S. government -- cut the cord for the regime's Internet?
December 24, 2014 -- Updated 0106 GMT (0906 HKT)
Monaco's newborn royals, Princess Gabriella and Crown Prince Jacques Honore Rainier, posed for their first official photos with their parents.
December 23, 2014 -- Updated 1706 GMT (0106 HKT)
What's next for the Internet? Acclaimed scientist Sir Tim Berners-Lee shares his insights.
December 23, 2014 -- Updated 0822 GMT (1622 HKT)
The United States and North Korea have long been locked in a bitter cycle of escalating and deescalating tensions. But the current cyber conflict may be especially hard to predict.
December 22, 2014 -- Updated 2100 GMT (0500 HKT)
A chilling video shows Boko Haram executing dozens of non-Muslims.
December 22, 2014 -- Updated 1134 GMT (1934 HKT)
New planes, new flight tests ... but will we get cheaper airfares?
December 21, 2014 -- Updated 1746 GMT (0146 HKT)
The killing of two cops could not have happened at a worse time for a city embroiled in a public battle over police-community relations, Errol Louis says.
December 22, 2014 -- Updated 0251 GMT (1051 HKT)
The gateway to Japan's capital, Tokyo Station, is celebrating its centennial this month -- and it has never looked better.
December 20, 2014 -- Updated 1621 GMT (0021 HKT)
Unicef has warned that more than 1.7 million children in conflict-torn areas of eastern Ukraine face an "extremely serious" situation.
December 22, 2014 -- Updated 1701 GMT (0101 HKT)
Each day, CNN brings you an image capturing a moment to remember, defining the present in our changing world.
Browse through images from CNN teams around the world that you don't always see on news reports.