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This week on The Boardroom

As a child, Ron Sim sold noodles on the streets of Singapore for pocket money. Today, he is the founder and CEO of Osim, which generates most of its $380 million annual revenues from high-end massage chairs and other healthy-lifestyle products.

About the show

The Boardroom is CNN International's weekly segment offering insights into the minds of the world's top CEOs. Airing across CNN news and business programming, The Boardroom focuses on what motivates these high-fliers, their leadership styles and strategies. CNN's Todd Benjamin in Europe, Maggie Lake in the U.S. and Andrew Stevens in Asia offer a rare access to the biggest names in business.

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Massaging machines
Massaging machines

Osim offers more than 100 healthy-lifestyle products covering its four focuses of health, hygiene, nutrition and fitness -- from massage chairs and air purifiers to health supplements and treadmills.


Engage with advertising
Engage with advertising

Ever wanted to know what goes on behind the scenes, during the brainstorms, on the whiteboards of creative advertising?

Send us your questions, and a rotating personality from mammoth industry player JWT will offer you exclusive insight from inside the idea factory.

The Boardroom Master Class
The Boardroom Master Class

Mel Karmazin, CEO of Sirius Satellite Radio, and Howard Schultz, CEO of Starbucks, answer questions from a live audience

Quiz Klaus
Quiz Klaus

Do you have a question about starting small and making it big? About classical music in contemporary society? Ask Klaus Heymann, founder of Naxos.

This week: "How do live concerts, radio broadcasts and pre-recorded music complement each other in the successful marketing of classical music?"


Biz blog 360
Biz blog 360

CNN International's Financial Editor Todd Benjamin and guest contributors Maggie Lake, Eunice Yoon and Jim Boulden get to grips with the issues affecting business and the world economy, and they want your feedback.

Ask the experts
Ask the experts

Would you like to be a better manager? Send your questions to experts from the Chartered Management Institute in Britain for advice and support.

"What are the key facets of a good Corporate Responsibility policy and how exactly will it benefit the business?"


Quick Vote
What would motivate you to start your own business?
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