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NEW DAY

"My Whole World Just Got Shattered"; Ukraine Uprising Turns Deadly; Yankees Sign Masahiro Tanaka For $155 Million; More "Super Bowl" Teaser Ads

Aired January 23, 2014 - 06:30   ET

THIS IS A RUSH TRANSCRIPT. THIS COPY MAY NOT BE IN ITS FINAL FORM AND MAY BE UPDATED.


(COMMERCIAL BREAK)

MICHAELA PEREIRA, CNN ANCHOR: Welcome back to NEW DAY.

Let's bring you up to date on the latest news.

Breaking overnight: Texas has executed Edgar Tamayo, a Mexican national convicted a killing a Houston police officer back in 1994. Tamayo received a lethal injection after the U.S. Supreme Court refused to stay his execution. Both the Mexican government and the State Department had appealed to the state of Texas to intervene. Secretary of State Kerry has said his death could put Americans abroad at risk.

We better bundle up if you're headed outdoors, in the Northeast or in the Midwest. A dangerous cold blast is moving in. Windchills are expected to drop below zero in many areas. The bitter chill is expected to last at least through the weekend. The cold is certainly making it tougher to clean up from Tuesday's snow. More could be on the way early next week.

New this morning, attorneys for the family of Marlise Munoz, the pregnant Texas women, they say is brain dead, rather, have revealed that, quote, the fetus is distinctively abnormal. Her husband asked the court last week to force the hospital to take her off machines, saying her spoken wishes to not be kept alive should be honored, even if she's pregnant. Now, a hearing in the case is set tomorrow. We will debate this topic a little later in our program.

New developments from that fiery explosion at a northern Mississippi biodiesel plant. Fifty-homes have now been evacuated. The heat from the blaze is said to be so intense, officials have decided to let it burn itself out. Two workers were inside that facility yesterday when the first of two explosions erupted. They were able to get out safely. No word yet on a possible cause. Officials believe it could take two or more days before that fire is out.

Here's a sight to watch in Hawaii. Look at this -- folks in Honolulu lining up to watch the unusually high waves crashing the shore. Estimates put them at, between 40 to 50 feet high. These swells were triggered by an intense storm northwest of the Hawaiian Islands. Some beaches have been closed, obviously, as a precaution. Surfers were urged not to risk their safety to ride those waves, as tempting as they might be. They're terribly violent. We know the dangers of that, but really something to see.

CHRIS CUOMO, CNN ANCHOR: And we know that there were people out there trying to surf them.

PEREIRA: Yes.

CUOMO: That's for sure.

KATE BOLDUAN, CNN ANCHOR: And they know it too, unfortunately, when they're saying, for your safety, best to not go out there. They know exactly what some of reaction will be. But at least they're wearing T-shirts.

PEREIRA: I like to see it from way back, because it is something to see. Mother Nature at her finest.

CUOMO: No joke.

PEREIRA: Nope.

BOLDUAN: No joke.

All right. Let's talk about this, the widow of Chad Oulson, the man gunned down in a Florida movie theater just 10 days ago, you remember this story -- well, his wife is speaking out for the first time.

Nicole Oulson tried to shield her husband when another moviegoer shot and killed him, wounding herself in the attempt. Police say the fight started all over texting.

CNN's Martin Savidge has much more of her story.

(BEGIN VIDEOTAPE)

MARTIN SAVIDGE, CNN CORRESPONDENT (voice-over): In a wavering and halting voice, Nicole Oulson tried to explain what much of the nation can't comprehend.

NICOLE OULSON, WIDOW: It's so hard and it's so unbearable.

SAVIDGE: How a husband and wife's date at a movie matinee could turn deadly.

OULSON: I was so excited and looking forward to spending the day with the love of my life at a place of entertainment, you know, family entertainment.

SAVIDGE: Witnesses say during the previews at this theater north of Tampa, Chad Oulson used his phone to text the baby-sitter watching their 22-month-old daughter. That apparently bothered the man behind him, 71-year-old retired cop, Curtis Reeves. According to authorities, the two argued. And after Oulson threw his bag of popcorn, Reeves pulled a gun and fired a single fatal shot. OULSON: My whole world just got shattered into a million pieces and now I'm left trying to pick them up and put them all back together.

SAVIDGE: Police say Reeves told them he fired in self defense, meanwhile, his attorney says his client is also suffering.

RICHARD ESCOBAR, REEVES ATTORNEY: Mr. Reeves is certainly heart broken over the fact that someone's life has been lost here. But, you know, we need to focus on gathering the true evidence and bringing that forth before the court.

SAVIDGE: Not surprisingly, Nicole Oulson has a different set of priorities.

OULSON: Right now, I'm just still trying to recover from the shock and my main focus is and always will be on my daughter, Alexis. It's just unimaginable.

SAVIDGE: Martin Savidge, CNN, Atlanta.

(END VIDEOTAPE)

CUOMO: It is unimaginable for her to bear witness to something like that, deal with it, could have been her as well. And she's got this baby now to raise without the man who is at the center of her life. It's just a horrible situation and obviously the process will have to play out.

BOLDUAN: It should be unimaginable. Unfortunately, we're hearing more and more of this type of thing happening in movie theaters, for various reasons.

CUOMO: Types of things that never need to happen happening. That's really the tragedy.

BOLDUAN: Yes.

CUOMO: Coming up on NEW DAY: millions of people in the cold scrambling for propane to heat their homes. Now, we hear there's this unexpected shortage. Why? We'll break it down.

BOLDUAN: And Super Bowl ads are getting out ahead of the big game. Way ahead of the big game in some cases. Smart business move or ad overload.

CUOMO: Rise.

BOLDUAN: The gubernator.

CUOMO: I like that. I like that move.

(COMMERCIAL BREAK)

BOLDUAN: Welcome back.

Let's go around the world now starting in Ukraine, terrifying images are coming from Kiev, where the uprising has turned deadly amid classes with riot police.

Here's CNN Diana Magnay with more.

(BEGIN VIDEO CLIP)

DIANA MAGNAY, CNN CORRESPONDENT: Kate, at least four people killed in the latest clashes in Kiev. One part of the city looks like Armageddon. Barricades of fire separating police from protesters and huge clouds of smoke billowing across the city.

Last night, the U.S. embassy in Kiev was surrounded by pro-government demonstrators who claimed the U.S. is funding the demonstrations, a view echoed by Russia, which charges the West were orchestrating this situation. Talks are getting nowhere, and what started off as largely peaceful anti-government demonstrations are rapidly spiraling out of country -- Kate.

(END VIDEO CLIP)

BOLDUAN: Diana, thank you so much for that.

To Indonesia now where people are desperately evacuating. It's one of the country's 127 volcanoes has not stopped erupting since September.

Andrew Stevens has the very latest.

(BEGIN VIDEO CLIP)

ANDREW STEVENS, CNN INTERNATIONAL CORRESPONDENT: Molten rock and ash continue to spew into the sky from an Indonesian volcano that just won't stay quiet. Multiple reactions have sent lava and searing gas shooting out of Mt. Sinabung in north of Sumatra, forcing more than 28,000 people to evacuate.

After three years slumber, the volcano rumbled back into life in September and has erupted hundreds of times since then. It's one of nearly 130 active volcanoes in Indonesia, part of what's known as the Pacific Ring of Fire.

Kate, back to you.

(END VIDEO CLIP)

BOLDUAN: Andrew, thank you so much.

And in Brazil, the iconic Christ the Redeemer statue damaged in a recent lightning strike is now under repair.

CNN's Shasta Darlington has the details.

(BEGIN VIDEO CLIP)

SHASTA DARLINGTON, CNN CORRESPONDENT: Kate, workers have started repairs on Christ the Redeemer, the enormous 125-foot statute overlooking Rio de Janeiro, which was struck by lightning last week. It damaged the right thumb and, in fact, another finger and the head were also hit by lightning back in December.

Workers hope to finish the repairs in four months. That would get it ready just in time for the World Cup. But don't worry, it will be open to visitors.

Back to you, Kate.

(END VIDEO CLIP)

BOLDUAN: Wow, thank you, Shasta. I was thinking when she was talking, I was like, I bet that gets hit by lightning a lot. You know what I mean?

CUOMO: Ironic, though.

BOLDUAN: Iconic, true.

CUOMO: So, what are we dealing with? We're dealing with cold. Where does that mean where Indra Petersons is. She's outside testing it.

Indra, what is the word on the street about the cold?

INDRA PETERSONS, AMS METEOROLOGIST: I need to think of a new name for cold because I feel like I've been saying it for so long.

CUOMO: Say it in Latvian.

PETERSONS: (INAUDIBLE) There you go. Money.

Yes, we are definitely talking about the cold air today in the northeast. Still talking about single-digit temperatures, but of course, that is without the windchill. As to the Upper Midwest, we're still talking about temperatures already subzero.

Now, let's factor in the windchill. Here we go, temperatures are subzero now into the Northeast, and a good 20, even 20 below into the Northeast.

On the plains, some of these temperatures are 40, if not 50 degrees below average. This is that cold arctic air we're going to be dealing with.

So, what it is. It's like this bull's eye, this dome of high pressure that's just kind of hanging out. But unfortunately, this cold dome is going to be making its way farther to the south. So that cold air is going to be spreading south. I think you know by now. That means no relief right here.

So, really, all the way even to the end of the month, we're going to be talking about cold arctic air in place. Then we have clippers. Keep in mind, the couple of systems keep making their way to the North.

One of these, the third line potentially could bring another big storm for it next week. That's just ahead of Super Bowl. So, we're going to be watching this guy very carefully, guys. Otherwise, all you need to know -- cold and more snow on the way.

BOLDUAN: We're going to have to watch that absolutely as we're heading towards the Super Bowl. Indra, thank you so much. We'll check back in with you in a second.

More now on that propane shortage that's affecting 12 million Americans across the country, dozens of states lifting driving restrictions to bring critical supplies of that heating gas to residents facing bitterly cold temperatures, as Indra has been telling us.

Christine Romans is here with more on how this could affect everybody, all of us -- Christine.

CHRISTINE ROMANS, CNN CHIEF BUSINESS CORRESPONDENT: You know, guys, I would say this is probably the biggest weather story between Denver and Philadelphia.

I mean, this is a really big deal. You've got propane shortages and emergency measures in place right now to fix it. These are the states where the rules have been relaxed, so truckers can keep the supplies moving. Hardest hit here is the Midwest, where so many people used propane to keep their homes and businesses.

So what's the problem here? The problem is the cold weather has people draining their L.P. tanks faster than usual. And supplies were already 40 percent below average. Why were they below average? The cold obviously.

But also, this huge corn crop this year. Did you know the very wet weather in the fall meant that during the harvest, farmers had to use the propane tanks in the equipment to dry the corn crop, right? So they're using all this propane to help that dry that big corn crop and that depleted supplies. No surprise then that prices have really skyrocketed. Look at this chart, it tells a story here.

You might even be paying higher prices than this, these are the averages.

Because the cold isn't going anywhere, prices for heating oil, natural gas and propane are moving higher. And this is something consumers should brace for over the next, over the next few weeks.

What you're hearing, people who are trying to get deliveries of propane guys, they're saying come and fill my tank, and propane dealers are saying, no, we can give you a hundred gallons, that's it.

So, a lot of people very concerned about this piecemeal to filling up those tanks to heat their homes -- guys.

CUOMO: And a lot of attention needs to be paid to bilking.

ROMANS: Oh, absolutely. I can tell you the attorney generals of all these states -- attorneys general of all these states, are being very, very careful. They're watching this. Their eyes are on it for sure.

CUOMO: Thank you, Christine.

BOLDUAN: Thanks, Christine.

ROMANS: You're welcome.

CUOMO: Appreciate it.

All right. I'll tell you what's not in short supply, cash for the Yankees. Turns out in this off-season once again, the New York team has struck. They're signing Japanese pitching sensation, Masahiro Tanaka to a monster deal.

BOLDUAN: Good name.

CUOMO: Let's bring in Andy Scholes with this morning's "Bleacher Report." What did it take to get Masahiro Tanaka?

ANDY SCHOLES, BLEACHER REPORT: Yes. It took quite a bit, Chris. You know, this is why they call your Yankees the evil empire. They once again outbid everyone and signed Tanaka to a seven-year, $155 million deal. Now, that's the richest contract ever for an international free agent. Now, everyone in baseball, they wanted to Tanaka, even though he's never thrown a pitch in the U.S.

That's because the 25-year-old was a perfect 24-0 last season while playing professional ball in Japan. Now, with Tanaka in the fold, the Yankees have spent nearly a half billion dollars on free agents just this off season.

In the lineup section on BleacherReport.com today, the Oakland Raiders cheerleaders are suing the team, accusing them of wage theft. The suit claims when the season was all said and done. The cheerleaders ended up making less than $5 an hour. It also claims the Raiders incurred other costs such as being fined for bringing the wrong pom- poms or not bringing a yoga mat to practice. The Raiders declines to comment on the lawsuit.

All right. This morning's edition of "USA Today" has a preview of Team USA's opening ceremony uniforms. Unlike the 2012 summer Olympic unis (ph) which received plenty of criticism for being made in China. These are made solely in the USA by Ralph Lauren and other vendors. And the sweater, as you can see, guys, looking pretty sweet.

It got the American flag with some stars and stripes all over it. If you want one of these bad boys, though, it's going to cost you. It retails for $598, but you can get that rain dear hat for 98 bucks. And Kate, I have to say, you look -- you probably look great in both of those. It seems like they'd be right up your alley.

CUOMO: Oh, so nice.

BOLDUAN: Thank you so much, Andy. My snarky comment now just went out -- went out of my head. It's so puffy.

(LAUGHTER)

CUOMO: You called Andy fat and yet he draws a circle that keeps you in.

BOLDUAN: I did not call him fat. Andy knows everyone --

(LAUGHTER)

BOLDUAN: Don't like each other, but I love you now.

SCHOLES: Trying to mend fences today, Kate.

BOLDUAN: You're bridge builder, and I like that.

(LAUGHTER)

BOLDUAN: Thanks so much, Andy.

He totally knows how to stop me in my tracks.

CUOMO: Yes. He did --

BOLDUAN: A compliment.

CUOMO: -- offensive.

BOLDUAN: Coming up next on NEW DAY, you don't have to wait for the Super Bowl to see ads anymore. New ads now available online are already ratcheting up the buzz ahead -- way ahead of the big game, but does this strategy, this new strategy, does it work?

MICHAELA PEREIRA, CNN ANCHOR: And Chris, these kids going to put you to shame. Check out the eight-year-old from India. He is making waves with his moves on reality television. He is our "Must-See Moment."

CUOMO: Don't do the sprinkler. Don't do the sprinkler around --

(COMMERCIAL BREAK)

PEREIRA: Let us talk Super Bowl because we know really that one of the reasons that many people watch the big game is because of the commercials. Why are companies releasing big budget teaser ads, though, so early? Is this a new trend? Is it even working? Let's bring in branding and social media consultant, Peter Shankman. Good morning, my friend.

PETER SHANKMAN, BRANDING & SOCIAL MEDIA CONSULTANT: Good morning.

PEREIRA: We've been teased. We've been teased.

SHANKMAN: We've been teased.

PEREIRA: Is this the new world order for Super Bowl? The little teaser that's being released --

SHANKMAN: It is. Several years ago, when YouTube first became popularity. They were releasing commercials long before the Super Bowl actually aired, and they have to judge (ph) up, you know, excitement and things like that. And what they realized is that people weren't talking about it as during the Super Bowl and the day after which is the (INAUDIBLE) for advertisers.

So, they said, you know what, we'll create extra ads, little teasers, five, 10, 20-second spot just to give people an idea. And this isn't new. It's new for the internet. But, you know, "Independence Day," the movie that came out in 1996 did the same thing where they had a teaser in the Super Bowl for 20 seconds. They said everyone is watching the game --

PEREIRA: Let's show an example of one of them, and I get to say Oikos again, the Greek yogurt brand, Oikos. The full house one, we showed a little bit of it to you yesterday. They gave one of these Super Bowl ads. Let's look at it.

(BEGIN VIDEO CLIP)

UNIDENTIFIED MALE: That was a good game. What do you say, boys? Time to go to bed?

UNIDENTIFIED MALE: Don't you think it's time we all get our own places?

UNIDENTIFIED MALE: Nah!

(END VIDEO CLIP)

BOLDUAN: I just love the pajamas.

PEREIRA: I love Uncle Jesse, what can I say. So, the idea is, we'll see more of this --

(CROSSTALK)

SHANKMAN: -- when the Super Bowl airs. And also, you know, you can get everyone talking about it. Oh my God -- full house is back, the whole thing, and that in itself starts a trend of people talking about it, getting the yogurt to -- to sort of more of a talking point. It's yogurt, you know --

CUOMO: Surprise through nostalgia.

PEREIRA: Right.

SHANKMAN: That's what this ad specific -- yes.

PEREIRA: OK. Let us go onto beer, as we should, when you follow up yogurt. Bud light. Let's look at this ad.

(BEGIN VIDEO CLIP)

UNIDENTIFIED MALE: Surprise.

(MUSIC PLAYING)

(END VIDEO CLIP) PEREIRA: Oh my goodness! Now, that's a good teaser!

SHANKMAN: That's really good. I mean --

BOLDUAN: The former governor of California --

SHANKMAN: It's the terminator.

(LAUGHTER)

SHANKMAN: You know, you're looking to that and you're going, what did I just see? And then you're going to replay it, you're going to share it on -- that's actually one of the top shared ads on Facebook. Yes, because people are looking at this, like, that's -- and he's blonde, you know?

BOLDUAN: And his long air.

(CROSSTALK)

SHANKMAN: Budweiser has a great history of showing ads that really, really promote themselves.

(CROSSTALK)

PEREIRA: Why is it that men are obsessed with the long hair? Don't make that because I

(LAUGHTER)

PEREIRA: Look at this. Peter Shankman, did you see this picture?

(CROSSTALK)

SHANKMAN: There we go. There we go.

PEREIRA: That's the long hair.

(CROSSTALK)

(LAUGHTER)

CUOMO: That was for Halloween.

BOLDUAN: No way.

(LAUGHTER)

PEREIRA: I want to show you the Audi one, too, because I didn't realize --

SHANKMAN: Yes. This is a little strange.

PEREIRA: This is the strangest one. Check this out and we'll discuss.

(BEGIN VIDEO CLIP)

UNIDENTIFIED MALE: Welcome back to the 45th Annual Logan Hills Dog Show. I've never seen a breed like this.

UNIDENTIFIED MALE: This beast is frightening.

UNIDENTIFIED MALE: Dog's hunches (ph) are tensing.

UNIDENTIFIED MALE: You know, when I see that on a dog, I know that he's about to leak.

(EXPLETIVE DELETED)

(END VIDEO CLIP)

PEREIRA: This is a car ad, by the way.

BOLDUAN: OK. I want to see that one, too.

SHANKMAN: I'm assuming what this is doing is they're talking about a new model, a new brand, a new type of car --

(CROSSTALK)

SHANKMAN: -- better than what they usually do. I think it's funny. But again, you know, you're watching it, and it just looks funny, and so, you're hoping that the ad itself is going to be just this humorous.

BOLDUAN: -- just the way it's going to be

SHANKMAN: It is. It really is. You know, again, they're spending $3 million advertising for a Super Bowl ad. They want as much coverage that they can get so they're starting weeks before with teasers, then they go into the ad and some of them even have follow-ups a few weeks after during primetime. So, a follow ad or see what happens --

BOLDUAN: You got to get more like that or that big buy.

SHANKMAN: Hey, it's a $3 million buy. That's really expensive.

PEREIRA: It is a huge buy. That's a thing. Peter Shankman, always a pleasure to have you. Thank you so much.

BOLDUAN: Nice to see you, Peter.

(CROSSTALK)

(LAUGHTER)

PEREIRA: OK. Stick around for our "Must-See Moment" today because this is kind of brilliant. An eight-year-old from India has put the rest of the competition to shame on "Who's Got Talent." Check out, check out my man's awesome dance moves.

(BEGIN VIDEOTAPE) (MUSIC PLAYING)

(CHEERING AND APPLAUSE)

BOLDUAN (voice-over): How long is the performance? Can we watch the whole thing?

PEREIRA (voice-over): I know. I kind of want to show you the whole thing.

(CROSSTALK)

PEREIRA He did this whole ensemble to a medley of Bollywood songs. Got a standing ovation from all three judges. His acrobatic throw down taking the inter web by storm.

BOLDUAN: Can we see the whistle part? I want to see the whistle part.

(CROSSTALK)

PEREIRA: He's really amazing. And also too, he's not a little boy. I love the fact that he's like, you know, a stalky fellow and moving it. Looking it down --

(CROSSTALK)

BOLDUAN: --at some point.

PEREIRA: The family is getting in on it, too. Blow the whistle.

BOLDUAN: Here we go. Hit it.

PEREIRA: And then, that time you're at a club in Manhattan and you see Chris Cuomo, expect to see some of these.

(END VIDEOTAPE)

BOLDUAN (on-camera): The whistle move is fudge (ph).

CUOMO: That was impressive.

(LAUGHTER)

CUOMO: He gets my respect.

PEREIRA (on-camera): I know he does.

(LAUGHTER)

BOLDUAN: I hope he won.

PEREIRA: And he got a standing ovation --

(CROSSTALK)

CUOMO: That was good stuff. Thanks for that, Mich. We needed that. Now, it's getting us going. Now, it's getting us going.

(LAUGHTER)

CUOMO: Coming up on NEW DAY, a story that we're following because it matters. Texas executes a Mexican national amid protest from U.S. and Mexican officials. Does the decision by Texas put Americans abroad in danger? We'll explain.

(COMMERCIAL BREAK)