Commercial Clearance:
(for script and advocacy approval)
Kathy Christianson
(404) 878-0466 - fax
(404) 827-5393 - phone
Kathy.Christianson@turner.com

Fax or Email Traffic Instructions to:
CNN, Headline News, Airport Network:
Rose Wang
CNNtraffic@turner.com
(404) 827-2946 - fax
(404) 827-1637 - phone

Commercial Requirements:
Effective September 28, 2009 HLN will join CNN by broadcasting in HD. HLN & CNN will broadcast with both an HD and SD feed. Commercial spots will be handled in the same manner on both networks. HD spots delivered to air on HLN & CNN will be down-converted to air on HLN & CNN's SD feeds respectively. SD spots delivered to air on HLN & CNN will be up-converted to air on HLN & CNN's in HD feeds respectively. The Airport Network will continue to broadcast only in SD.

For confirmation of tape or electronic receipt: Mediacenter.sales@turner.com (404) 878-0179.

Electronic delivery services: Standard and High Definition via DG/FastChannel.
Physical delivery includes both Standard and High Definition.
Tape/Video Format: SD - Standard 4x3 or Letter Box 4x3 & Digi Beta. HD - Full 16x9 1080I/59.94 & HD Beta Cam & Cam SR.
Audio Format: SD - Two Channel Mono. HD - Stereo.
HD commercials can not be received with 5.1 Surround Sound at this time.
2 Tapes per commercial covers all networks.
Tapes are held for 60 days after the run of schedule and then destroyed unless otherwise notified.
No multi reeled spots accepted.

Instruction Requirements:
Written instructions must have the following information:

Date, Network, Advertiser, Product, Flight Dates, Commercial length, Ad-ID/ISCI code, Rotation, Traffic contact name and phone number.
Copy revisions must be followed up with a phone call from the agency.
Agency must designate on written traffic instructions if the tapes are to be returned at the end of the schedule.
Contact Ad-ID Customer Service @ (704) 501-4410 with questions regarding Ad-ID codes.

Billboard Requirements:
CNN, Headline News & Airport Network:

Static logo in EPS format and :05 announcer copy should be sent via email
:05 to :07 animations are accepted in Digi Beta or as an uncompressed Quicktime movie (resolution: 720 X 486).
Animated logo should not include audio voice-over.
Animations must be received 2 weeks prior to air.
Billboard materials are not accepted via fax.
Materials can be sent via email: CNNBillboards@turner.com (404) 827-3127.

Deadlines and Policies:

Commercials and written instructions must be received 5 business days before start of flight.
Billboard materials must be received 2 weeks before start of flight.

Disposition:

Tapes are held for 60 days after the run of schedule.
Agency must designate on the written instructions if the tapes are to be returned at the end of the schedule. Please include contact name, phone number, mailing address and shipping account information

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Traffic Guide for CNN Network Television Commercials