- Van Jones: A new breed of companies is leveraging the power of sharing
- Jones says younger, tech-savvy consumers tend to prefer sharing services
- He says opportunities for people-driven, shareable, sustainable businesses are many
- Jones: Together, consumers can start rebuilding the economy from the community up
We are not living up to the promise of the American Dream.
Even now, our leaders are talking about cutting, instead of creating jobs to grow our way out of the deficit. Congress is ignoring big problems, congratulating itself on avoiding a fiscal cliff of its own creation. The federal budget props up broken parts of our economic system -- big banks, big polluters and big defense contractors -- instead of investing in areas such as education and infrastructure that would benefit everyone.
Now, a new breed of companies is leveraging the power of networks and sharing -- and showing us what a more sustainable, prosperous future can look like.
One of the most well-known examples is Zipcar. Its tagline, "wheels when you want them," pretty much sums up the company. Zipcar was just bought by rental gi