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In Nigeria, it is not unusual to see 1,000 people attending a wedding
The industry has given rise to a wave of new start-ups
From wedding planning schools to VIP mobile toilets, CNN profiles businesses getting in on the action
If inviting a couple of hundred of your nearest and dearest to your wedding sounds like a big gathering, then you are probably not getting married in Nigeria.
The country’s extravagant celebration culture often sees up to 1,000 people coming together to toast the happy couple at a lavish party whose every detail has been meticulously planned months in advance.
Now, a wave of new startups is looking to tap into the booming industry and provide services especially tailored to the needs of the country’s large-scale marriage celebrations. From wedding planner schools to VIP mobile toilets equipped with flat screen TVs, CNN’s African Start-Up profiles six businesses which want to get a slice of Nigeria’s wedding industry cake.
Illustration by Jason Kwok and Inez Torre, CNN.