- Gambian marble voting method praised for being "more transparent, credible, and fair"
- But Internet and phone lines were blocked on eve of election
Joseph Colley, director of communications for the commission, said: "The President will make a television statement conceding the election within the next three hours."
"Our commissioner was called and informed and we are confident the president will concede," he added.
Earlier, the head of the commission Alieu Momar Njie, told reporters in Gambia, "It's really unique that someone who has been ruling this country for so long has accepted defeat."
Barrow, a property developer, won more than 45% of the vote with 263,515 ballots cast for him.
He reportedly previously worked as a security guard at the Argos retail store in London where he once tackled a shoplifter, according to reports in UK newspapers.
Speaking to CNN by phone from the Gambian capital Banjul, Barrow said: "We are very, very, very happy. The people have been very patient."
Asked what he planned to do with the incumbent president's human rights violations, he said: "We will follow the rule of law...he has led a good campaign and conceded. But everything will be done according to the law."
President Jammeh seized power in 1994 in a military coup and has been in power ever since. Human rights groups have described his regime as abusive, with hundreds of political prisoners languishing in jail.
On the eve of the election, websites and phone lines were blocked and remained so as polls opened on Thursday.
Throughout election day, heavy paramilitary presence was reported at poll stations as Gambians cast their votes using the country's unique marbles and drums system.