Want more deals? Visit CNN Underscored’s Guide to Black Friday for wall-to-wall coverage of the best discounts to be found during the biggest shopping event of the year.
Whether you’re shopping for your significant other, family member, friend or yourself, jewelry is a sentimental gift meant to be cherished. Thanks to Black Friday sales, you can score rare deals on these keepsake pieces without breaking the bank. From engagement rings to charm bracelets to minimalist hoops, there’s something for every style, price point and person on your list.
Diamonds, gemstones and pearls — oh my! Add some sparkle to your holiday gift giving with these amazing Black Friday jewelry deals.
Catbird Black Friday deals
Finding something special isn’t difficult at Catbird — the Brooklyn-based jewelry studio is known for its dainty and beautiful pieces, including stunning wedding and engagement rings. With 15% to 20% off sitewide through Nov. 28, you can save on bestsellers, personalized jewelry and even the experience of getting a Forever Bracelet welded onto your wrist (for in-store customers at Catbird’s New York City and Brooklyn locations). Plus, the shop also carries candles and beauty items that would make sweet stocking stuffers to accompany a jewelry gift.
Now 20% off, this is one of Catbird's most-gifted pieces, this beautifully simple bracelet is made from recycled solid 14K yellow gold. It is gorgeous on its own, layered with other bracelets or adorned with a charm.
Say it in gold with this engravable recycled solid 14-karat yellow gold band. For under $200 during the Black Friday sale, it's a personal and precious gift.
Mejuri Black Friday deals
Mejuri’s minimalist jewelry truly goes with everything, and now the store is offering 20% off everything with a minimum order of $150 when you sign up for early access to its Black Friday sale. With prices starting under $150 and going over $500, the varied range stays consistent in its simple and dainty designs.
Our associate beauty editor Sophie Shaw has had this necklace for a couple years now and never tires of its delicate white sapphires. Pair it with stud earrings to get 20% off both.
Save $50 when you buy this sweet diamond hoop as a pair.
Baublebar Black Friday deals
From customized charms to on-trend bracelets to fine jewelry, Baublebar is offering 30% off sitewide with code BB30, plus select pieces up to 60% off. They even have cute throw blankets and phone cases to accessorize your home and tech, too.
With a $250 value, you can essentially save 75% when you shop the Black Friday sale. The set comes with four stackable, gold-plated rings that are the perfect dainty adornment.
Get an arm party going with this beautiful 18-karat gold-plated chain bracelet with cubic zirconia stones. Baublebar has plenty of bracelets going for $45 and less during its Black Friday sale.
Aurate Black Friday deals
Aurate’s fine jewelry is designed in New York and made with recycled gold, sustainably sourced diamonds and ethically harvested pearls that come from family-run farms. For Black Friday, the brand is offering 30% off sitwide — that means discounts on rings, earrings, bracelets and necklaces — or 35% off purchases of $1,000 or more.
Featuring two interlocked gold loops, this necklace makes for a symbolic and personal gift for a loved one.
A stunning diamond piece for less than $1,000, save $225 on this ring encrusted with 29 petite, brilliant-cut diamonds.
Aurate also has gift-ready options for under $100, like this gold vermeil zodiac bracelet that would be perfect for the astrology lover in your life.
Swarovski Black Friday deals
Swarovski’s sparkling jewelry makes a stunning gift, especially when it’s up to 40% off. The variety of pieces range from traditional tennis jewelry to colorful cocktail rings, plus some decor and tech accessories, too. Along with the markdown pieces, you can get standard shipping with a $75 minimum purchase.
This beautiful bangle will keep the wearer protected from evil with a crystal pavé evil eye and blue crystals set on a rose gold band.
A gift for someone who has everything — or at least who has AirPods — this set features crystal embellishments to slip on the wireless headphones, and it comes with a necklace chain to keep the jewels on when they're not adorning the AirPods.
A twist on hoops, these crystal pavé earrings have a ribbon design that wraps around the earlobe to show off the sparkling gems and gold-tone plating.
Kay Jewelers Black Friday deals
Kay Jewelers is spreading the cheer with 30% to 50% off everything, plus 60% off select online exclusives, through Nov. 28. The selection of sparkling diamond and gemstone necklaces features whimsical pieces as well as timeless classics — like gold chains for 40% off. Those thinking of proposing will find stunning engagement rings, from solitaires to diamond halos, included in the sale. And even if you’re not popping the question, you can get an equally special, personalized piece for 25% off.
Brilliant Earth Black Friday deals
Besides offering beautiful diamond jewelry and engagement rings, Brilliant Earth guarantees the peace of mind in knowing that its Beyond Conflict Free diamonds came from traceable, ethically sourced origins. For Black Friday, the brand is adding extra sparkle to shoppers’ carts, giving a free diamond bar necklace at checkout for all purchases. Shoppers who spend over $1,000 will be rewarded with both a diamond bar necklace and lab diamond stud earrings (up to a $350 value). The promotion is going on until Nov. 28, so shop Brilliant Earth’s custom diamond or gemstone rings or assortment of other fine jewelry before then.
Citizen Black Friday deals
Whether celebrating a milestone or just the holidays, a timepiece is always a thoughtful gift. You can take 15% off sitewide at Citizen and shop its sophisticated watches for men and women. Browse its under-$300 options for a deal, or find an investment piece among Citizen’s bestsellers.
With diamond markers and gold-tone stainless stell, the Peyton watch is one of Citizen's most popular men's styles. The two-tone women's version is just as timeless.
A beautiful everyday timepiece, the Chandler women's watch features a mother-of-pearl dial, two-tone stainless steel and luminous hour and minute hands.
Studs Black Friday deals
The celebrity-approved piercing and earrings brand is taking 40% off now through Nov. 27. With most styles sold as singles, you can completely customize your ear accessorizing with huggies, hoops, studs and more — or you can save even more when you grab an Earscape set that includes an assortment of bestselling styles.
Perfect on its own or in an ear stack, this minimalist hoop earring is sold as a single or in a pair. The best-selling piece is available in 14-karat gold or rhodium-plated for the ultimate versatility.
Get an assortment of favorite styles with this value set that features one pair of mini pavé huggies, plus singles of cubic zirconia studs and a chic connector chain.
Pandora Black Friday deals
Shop 30% off Pandora’s memory-making jewelry now through Nov. 27. From its famous charm bracelets to sparkling rings and necklaces, it’s a great place to find a jewelry gift for the budget-conscious as many pieces are under $100.
Available in stainless steel, gold-plated or rose-gold-plated, this sparkling ring resembles a dainty tiara. It shines on its own or in a ring stack.
With or without added charms, the Infinity Knot Bangle is a simple stunner.
Oma The Label Black Friday deals
Minimalist jewelry meets sculptural details in Oma’s high-quality pieces, now 20% off for Black Friday. The Black-owned brand is perfect for anyone looking for everyday jewelry that makes a statement. Go for classics like hoops and chain necklaces, or mix it up with bold earrings and bangles.
Inspired by nature and the organic shapes found in the Nordic mountains of the founder's home country, these chunky earrings look like art. They are available in 18-karat gold-plated brass or silver stainless steel.
This overlapping ring is adjustable, making it a great gift if you're unsure of ring size.
Jared Black Friday deals
Jared’s array of fine jewelry, diamonds, charms and watches is 20% off for its Black Friday sale. Shop from customer-loved picks, personalized jewelry, gifts for her and gifts for him to find a special piece at every price point.
This mother/daughter pair of heart-shaped necklaces is an instantly sentimental gift. It comes with one heart-shaped locket on an 18-inch chain and one heart-shaped pendant on a 14-inch chain.