As governments around the world urge social distancing as a precautionary measure against coronavirus, trips to the mall or nearest high street aren’t advisable. But self-isolating at home shouldn’t keep you from escaping into the worlds of beauty and fashion. As life shifts indoors, distractions from the seemingly endless deluge of bad news are more important than ever, helping to lift our spirits and maintain our sanity.
So give yourself permission to indulge in moments of pampering, retail therapy and stylish entertainment. Here’s a round-up of some of the best online diversions for when you need a temporary break from the doom and gloom.
Who to follow
Eva Chen, Instagram’s director of fashion partnerships
Former magazine editor and street style favorite Eva Chen is known for her on-point looks, sage beauty advice, and friendly demeanour, which she shares generously on her Instagram account.
Recently, as she’s started working from home in New York City, Chen has been using her Stories to highlight ways to support small businesses and food banks during the outbreak. She’s also been dispensing helpful, no-nonsense tips on things like social distancing, calming apps and sustainable ways to sanitize your home. Expect more great recommendations to follow.
YouTube beauty guru Bretman Rock
There’s no better time to dive into the mesmerizing world of YouTube beauty tutorials, and no better vlogger to start with than 21-year-old Bretman Rock. The Hawaii-based social media personality, whose channel has more than 7 million subscribers, is addictive to watch, whether he’s demonstrating how to contour or achieve a “Fresh Face Fantasy.”
Fashion designer Marc Jacobs
Documenting his sparkly nail art, dazzling makeup and outfits worthy of an award-winning fashion designer, Marc Jacobs’ Instagram account is a stylish beacon of positivity. And when he’s not posting his latest get-ups, Jacobs is sharing positive messages – “Be compassionate. Spread LOVE not fear” – and pictures of his two dogs, Neville and Lady. What more do you need, really?
The nostalgic @90sanxiety Instagram account
If 2020 feels like a never-ending stream of gloom, you might need @90sanxiety in your life. Displaying an “acute appreciation of elegance, sophistication and distinctive appearance,” as its tagline reads, the account highlights the fashions, celebrities, hairstyles and trends of yesteryear, offering a much needed respite from the unsettling developments of today.
Legendary makeup artist Pat McGrath
Pat McGrath, who made Time’s 100 most influential people list last year, is one of the most revered make-up artists in fashion. Take a step into her world on Instagram, where you can pick up tips for how to hone your own make-up skills (or just marvel at hers).
Where to shop
Shopping for good
In the face of our public health crisis, brands around the world are donating part of their profits to help those affected by Covid-19. For example, This is Alaya, an independent jewelry brand based out of New York, is donating 20% of their profits to Food Bank for New York City for the next week; and American indie makeup brand Lipslut is donating 100% of its profits to nonprofits such as No Kid Hungry until March 20. It’s definitely worth checking out if any of your favorite brands have similar initiatives in place.
3.1 Phillip Lim’s archive sale
Independent brand 3.1 Phillip Lim is having a huge archive sale right now, with discounts of up to 75% on both menswear and womenswear collections past. At a time when we all wish we could rewind and reboot 2020, these garments of yore (ok, of a few seasons ago) are a luxurious way to walk down memory lane.
Marie Kondo’s online shop
We may not have a new season of “Tidying Up with Marie Kondo” to push us into spring cleaning mode, but that doesn’t mean you can’t embrace the Marie Kondo lifestyle anyway. The Japanese organizing consultant and author recently launched The Shop at KonMari, an online store stocked with items that, assumedly, “spark joy.” (Think crystals, floor cushions, ceramic bowls and brass mirrors.) Yes, a lot of the items are pricey (a linen bath towel costs $74), and yes, buying them would bring more clutter into your home, but they are so soothing to look at.
1stdibs
Part design firm directory, part digital showroom, and part online shop, 1stdibs sells luxury items from dealers around the world, including antiques, high-end furniture, fashion pieces and jewelry. Regardless of whether you can afford any of it, the portfolio on offer – and the interiors they’re showcased in – are a joy to peruse. While you’re visiting the site, check out the 1stdibs magazine for interviews with some of the most renowned designers worldwide.
What to watch
‘Next in Fashion’